The KETER Tires brand, established in 2009, is a globally recognised supplier with partners in over 170 countries. In 2012, KETER launched its eponymous brand, focusing on PCR and TBR products. The brand’s core philosophy is “classic,” positioning it as a leading quality brand in the global third-tier tyre market.
Over the past decade, Keter’s customer-centric philosophy has earned the brand a reputation as a different kind of tyre supplier. It is very easy to do business with them in terms of products, marketing, after-sales service, and communication. Keter is a global product sourcing company with a very simple business model that enables it to meet each customer’s unique needs. Keter’s customers do not view them merely as a strategic source of tyres and related products, but also as a trusted partner that is as committed to their success as its own.