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A cookie is a small text file deposited in a specific area of your terminal (computer, tablet, smartphone, etc.), when you consult a website, read an e-mail, install or use a software or mobile application or online advertising.
Cookies are used to collect information about your web browsing, to simplify access to our site or to increase the speed and efficiency of its use and to send you personalised services or advertisements.
The data collected by cookies are of a wide variety (e.g. IP address, browser, time spent on a page, terminal location, etc.) which correspond to the Technical Data and Browsing Data referred to in our Privacy Policy.
Cookies are essentially managed by the browser used by your terminal.
There is a three-level classification of cookies.
| Type | Definition |
|---|---|
| Cookie1st party | This is a cookie internal to the website visited which is created and stored by the website. |
| Cooke2nd party | This is an internal cookie that is transferred from the company that created the cookie to another through a data partnership, either by sale or sharing. |
| 3rd party cookie | This is a cookie associated with a different domain name than the site being visited, which is created and stored by a third party in relation to the owner of the site. |
The other tracers used on the tyreleader.co.uk site correspond to the technology known as WebStorage. This is a different technology from cookies which stores information on the user's terminal via the browser used (IE, Firefox, Safari, etc.). The data collected does not pass through our servers at any time, unlike the data collected by cookies.
There are two types of web storage depending on the type of lifetime of the stored data.
| Type | Definition |
|---|---|
|
Session Storage (Session Storage) |
This type of web storage has the particularity of keeping the data collected only for the duration of the session, i.e. the time during which the browser window or tab remains open on the user's terminal. The data collected is automatically deleted when the user closes the tab or window. |
|
Local Storage (Local Storage) |
This type of web storage has the particularity of keeping the data collected beyond the duration of the session for either an indefinite period or a limited period due to the deletion of the data by the user or the programming of a retention period by the publisher. |
The processing of personal data carried out by cookies and other tracers deposited on your terminal when you first consult the tyreleader.co.uk site or when you accept cookies or other tracers when this is required, is carried out under the responsibility of the site editor:
Some cookies are placed on your terminal in collaboration with the following partners who may be jointly responsible for processing the resulting personal data:
The companies mentioned above are the only recipients of the data collected by the cookies on our site. We do not share this data with other third parties.
These cookies and/or other trackers are essential for access to the services on the site and in particular to your customer account. The activation of these cookies and/or other trackers is essential to provide you with our products and services. For this reason, these cookies and/or other trackers are exempt from your consent.
| Cookie | Host | Type | Duration | Function |
|---|---|---|---|---|
| ac | AD TYRES | 1st Party Cookie | 6 months | This cookie from the tyreleader.co.uk site identifies the user's choice (consent or refusal) with regard to these preferences concerning cookies and other trackers. |
| cp | AD TYRES | 1st Party Cookie | 30 days | This cookie from the tyreleader.co.uk site identifies the customer's connection and also allows the detection of possible fraud such as from robots or unexpected access attempts |
| _grecaptcha | AD TYRES | 1st Party Cookie | Persistent | This cookie from Google provides protection against bots and malware. |
*This is the maximum period of retention of data collected through the cookie concerned in the absence of withdrawal of consent by the user. This period differs from the period of retention of the user's choice (consent or refusal) which is six months.
These cookies and other tracers are used to provide non-essential functionalities for accessing the site. Their activation improves navigation and the user experience. If you do not accept these cookies or other trackers, there is a risk that your user experience will be degraded without affecting your ability to enjoy our products and services.
| Cookie | Host | Type | Duration | Function |
|---|---|---|---|---|
| G_ENABLED_IDPS | AD TYRES | 1st Party Cookie | 2 years | This Google cookie makes it possible to log in to the customer account via a Google account. |
| __zlcmid | AD TYRES | 1st Party Cookie | 1 year | This cookie from Zendesk is stored on the user's device upon their first visit to the tyreleader.co.uk site. This cookie assigns a unique identifier to the user regarding this site and the browser used. This makes it possible to attribute successive visits to the site to the same user. |
*This is the maximum period of retention of data collected through the cookie concerned in the absence of withdrawal of consent by the user. This period differs from the period of retention of the user's choice (consent or refusal) which is six months.
| Web storage | Host | Type | Duration** | Function |
|---|---|---|---|---|
| cpstore | AD TYRES | Web Storage | 12 months | Stores search settings to display them from one page to the next |
| __zlcstore, ZD-* | AD TYRES | Web Storage | Persistent | This cookie from Zendesk is stored on the user's device upon their first visit to the tyreleader.co.uk site. This cookie is used to save the software configuration of the site. |
**This is the maximum retention period for data collected through the web storage concerned in the absence of withdrawal of consent by the user. It should be noted that in the absence of withdrawal of consent by the user, the data is deleted the next time the site is consulted after the retention period (for example: if the user returns to the site after 9 months following the collection of the data, the data may still be used by tyreleader.co.uk - if the user returns to the site after 14 months, the data will be deleted at that precise moment because the consultation of the site is carried out more than 12 months after collection of the data).
This retention period differs from the retention period for the user's choice (consent or refusal), which is six months.
These cookies and/or other tracers enable us to collect data on the number of visits to the site and the browsing habits of visitors. The aim is to find out the volume of visits and the use made of our site in order to evaluate performance and possibly improve the operation of the site. All information collected by these cookies and/or other tracers is aggregated and therefore anonymised. If you refuse these cookies and/or other tracers, your navigation on the site will not be altered in any way.
| Cookie | Host | Type | Duration | Function |
|---|---|---|---|---|
| _ga | Google.com | 1st Party Cookie | 2 years | This cookie from Google is deposited on the user's device upon the first visit to the tyreleader.co.uk site. This cookie assigns a unique identifier to the user regarding this site and the browser used. This makes it possible to attribute successive visits to the same site to the same user. This cookie counts the number of pages viewed per unique visitor. |
| _gat_* | Google.com | 1st Party Cookie | 1 minute | The purpose of this Google cookie is to limit the rate of requests on sites generating high traffic in order to facilitate statistical record-keeping. It prevents browser data overload. |
| _gid | Google.com | 1st Party Cookie | 1 day | This Google cookie collects and stores user browsing data for statistical purposes. It allows you to compile analysis reports regarding the performance of the site. The data collected includes the number of visitors, where they come from, and the pages they visit. The collected data is completely anonymous. |
| _hjid, _hj* | Hotjar.com | 1st Party Cookie | 12 months | This cookie from Hotjar is deposited on the user's device upon the first visit to the tyreleader.co.uk site. This cookie assigns a unique identifier to the user regarding this site and the browser used. This makes it possible to attribute successive visits to the same site to the same user. |
*This is the maximum period of retention of data collected through the cookie concerned in the absence of withdrawal of consent by the user. This period differs from the period of retention of the user's choice (consent or refusal) which is six months.
These cookies and/or other trackers allow targeted and personalised advertising based on navigation as well as statistics related to advertising campaigns. The data collected by these cookies and/or other trackers may be used by the host companies to profile your interests and offer you relevant advertisements on other websites. The data is in principle anonymised and works on the basis of the unique identification that is assigned to your browser and terminal. If you refuse these cookies and/or other tracers, your navigation on the site will not be altered in any way. However, the advertisements you see may be irrelevant and repetitive.
| Cookie | Host | Type | Duration | Function |
|---|---|---|---|---|
| _gcl_au | Google.com | 1st Party Cookie | 3 months | This Google cookie collects and stores conversions (i.e. clicks by users on our ads that have resulted in users coming to our site) in order to measure the effectiveness of ad campaigns. It is used as part of the Google AdSense service. |
| _uetsid | Microsoft.com | 1st Party Cookie | 1 day | This Microsoft cookie, as part of the company's Bing service, collects and stores visitor browsing data on several websites for advertising purposes, and in particular to limit the number of times an advertisement is shown to a user. The collected data is anonymised. |
| _uetvid | Microsoft.com | 1st Party Cookie | 17 days | This Microsoft cookie, as part of the company's Bing service, collects and stores visitor browsing data for advertising purposes, and in particular to present relevant advertisements based on the user's preferences. The collected data is anonymised. |
*This is the maximum period of retention of data collected through the cookie concerned in the absence of withdrawal of consent by the user. This period differs from the period of retention of the user's choice (consent or refusal) which is six months.
Apart from the necessary cookies and/or other tracers, the deposit of all other cookies and other tracers is subject to your free and informed consent. We keep the data relating to your choices (consent or refusal) for a period of six months from the date of their manifestation. At the end of this period, the consent form that was displayed on your first visit will be shown again.
Your consent can be withdrawn at any time.
There are several ways to manage cookies.
When you first visit the tyreleader.co.uk site, you are invited to make a choice about the management of cookies and other tracers in the banner provided for this purpose. You can continue your browsing by refusing or accepting all cookies and other tracers subject to consent or you can personalise your choices relating to each category of cookies and other tracers subject to consent.
Afterwards, you can change your preferences at any time by clicking on the following button:
You can also manage cookies and other trackers by configuring your browser settings. Below are the main links to the tutorial on managing cookies in the most common browsers.
| Smartphone browsers | |
|---|---|
| iOS | https://support.apple.com/HT201265 |
| Android | https://support.google.com/accounts/answer/61416?co=GENIE.Platform%3DAndroid&hl=en |
You can also manage some of the cookies using cookie management platforms that allow you to centrally accept or reject cookies set by advertising agencies or networks that use behavioural targeting.
| Platform | Link |
|---|---|
| Your Online Choice | https://www.youronlinechoices.com/ |
| Network Advertising Initiative | https://optout.networkadvertising.org/?c=1 |
| Digital Advertising Alliance | https://optout.aboutads.info/?c=2&lang=EN |
We will be happy to answer any questions you may have about cookies and other tracking devices.
To contact us, you are invited to join us at your convenience:
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